Parallel Session(D2S5)– Marketing   

Venue: Annex 2 Room: 2207 

  • Session Chair: Dr. Partha Prasad Chowdhury, Associate Professor, Faculty of Business Administration, American International University-Bangladesh (AIUB). 
  • Co-Chair: Dr. Md. Abdul Momen, Assistant Professor, East West University, Bangladesh 


4141- Analyzing Users’ PerceptionOn Solar Electrification: A Study on Rural Households In Off-Grid Region 


4158- A Conceptual Framework on Consumers’ Willingness to buy Foreign Products in Bangladesh  


4175 A Study on Web Based Marketing and its Impact on a Start-up or Small Business 


4155- Potentials of Establishing Eco-Tourism in Cox’s Bazar: Understanding Tourist Perspectives and Preferences for a Right Marketing Mix  

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