Parallel Session: (D2S5)- Marketing

Parallel Session: (D2S5)– Marketing    Venue: Annex 2 Room: 2207  Session Chair: Dr. Partha Prasad Chowdhury, Associate Professor, Faculty of Business Administration, American International University-Bangladesh (AIUB).  Co-Chair: Dr. Md. Abdul Momen, Assistant Professor, East West University, Bangladesh  Paper:   4141- Analyzing Users’ Perceptions On Solar Electrification: A Study on Rural Households In Off-Grid Regions     4158- A Conceptual Framework on Consumers’ Willingness to buy Foreign Products in Bangladesh     4175 A Study on Web Based Marketing and its …

Parallel Session: (D2S2)- Management Information System

Session Chair: Mr. Manzur H. Khan, Director, OSA, AIUB  Co-chair: Dr. Imran Mahmud, Assistant Professor, Daffodil International University (DIU), Bangladesh.  Paper:   4139- Measuring E-Books Reading Awareness    4157- E-Health Insurance Management System: an Exploratory Research    4151- Scope and Challenges for Vehicle Tracking Service Business in Bangladesh    4163- Role of E-Learning on Education: A Review of Literature

Parallel Session: (D1S5)- MIS

Session Chair: Prof. T. Ramayah, Professor, School of Management, USM  Co-chair: Dr. Tabin Hasan, Head, Department of MIS, AIUB  Paper:   4119- Cloud Computing in Bangladeshi Higher Educational Institutions: Influential Factors and Adoption Model    4173- Collaborative Orchestration among Industries Powered by Information Systems to Downsize Traffic Congestion    4114- ERP Implementation Impact And Performance Analysis Based on ERP Adoption by Bangladeshi Pharmaceutical Firms 

Parallel Session: (D1S1) Operation and Supply Chain Management

Session Chair:  Dr. Muhammad Sabbir Rahman, Associate Professor, Department of Marketing and International Business, North South University (NSU)  Co-chair: Dr. Khondaker Sazzadul Karim, Associate Professor, Department of Marketing, AIUB  Paper:   4117- Promoting Sustainable Marketing in RMG Sector:  A Step for Transformation    4121-Consumer Behavior at Convenience Store in Nongkhai Province, Thailand.    4136- How Internet Service Provider (ISP) Business can be an Entrepreneurial Opportunity?    4142- The Significance …